![]() We all want our favourite bar and pubs to still be able to reopen when the pandemic is over. Pierre-Olivier Bergeron, Secretary General of The Brewers of Europe said “Beer consumers are fiercely proud and extremely knowledgeable about their beer. The aim is to raise awareness of the struggle faced by the brewing community and the whole value chain that relies on it, and for governments to recognise the economic contribution of the sector. This involves pop-up banners and social media click through actions with a message to #SAVEOURPUB and #RECONNECT. From today they will be able to show solidarity with local pubs through unique promotional messages via the app. Users of the app – downloaded by 8.5m people globally – have been ‘checking in’ at home instead of at their favourite bars and restaurants whilst venues remain shut due to the pandemic. The Brewers of Europe has begun a partnership with popular beer rating app Untappd to boost support for the hospitality sector during the pandemic. ![]() ![]() Millions of beer lovers on Untappd app can now check in and support hospitality sector
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